The Marine Corps' newest advertising campaign, Made For This, is an anthem that declares trust in the next generation of Marines by showing just how uniquely equipped we are to fight and win for our Nation. Made For This, conveys a single premise: There are those among Generation Z that the Marine Corps aims to identify and select as uniquely qualified to secure our collective future as Marines.
U.S. Marine Corps Martial Arts Instructors with Headquarters Marine Corps teach attendees Marine Corps Martial Arts Program techniques at the annual Bring Your Child to Work Day event at the Pentagon in Arlington, Va., April 23, 2026. The event allowed the children of Pentagon employees to spend the day with their parents and enjoy attractions from the various branches of service and local high schools. (U.S. Marine Corps photo by Sgt. Aidan Hekker)