Photo By Elizabeth Greenberg-Taubel | Cheers to 128 years! The Exchange is turning 128…and military shoppers are receiving...... read more read more
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DALLAS – On July 25, the Army & Air Force Exchange Service is marking a milestone many retailers never experience—128 years of service.
The Exchange, long known in military communities for its “We Go Where You Go” motto, traces its roots to merchants who followed the Army and provided goods from tents on the American frontier. On July 25, 1895, the War Department issued General Orders No. 46, directing commanders to open post exchanges at their installations.
“Today, the Exchange remains a force multiplier for Soldiers, Airmen and Guardians,” said Exchange Director/CEO Tom Shull, an Army Veteran who’s led the Department of Defense’s largest retailer since 2012. “The Exchange mission is a labor of love, providing the best tastes of home to service members and their families, especially when they are in remote places.”
The modern-day Exchange serves 33.4 million shoppers and delivers holistic support to Soldiers, Airmen and Guardians through PX and BX department stores; Express convenience stores; restaurants; mall operations; health and wellness services; MILITARY STAR card services and critical support to service members and families overseas.
The Exchange is a lifelong tax-free shopping benefit. Disabled Veterans can shop in-store, and honorably discharged Veterans can shop at ShopMyExchange.com.
Shopping with the Exchange is a virtuous circle. 100% of Exchange earnings support military communities. In the last 10 years, the Exchange has provided $3.5 billion in earnings for Quality-of-Life programs.
The Exchange benefit continues to thrive. The retailer, the 54th largest in the U.S., is focused on:
• Serving as a lifeline to shoppers who are far from home, especially those overseas.
• Improving the customer experience through intensifying national brands, launching self-checkout, adding DoorDash delivery service and more.
• Hiring Veterans and military spouses to continue the Exchange’s mission of serving those serve.
• Supporting military exercises overseas and natural disaster first responders around the world.
“The team is improving the lives of all who wear or wore our Nation’s uniform,” Shull said. “It’s an honor to serve those who serve and go where they go.”
For more information about Exchange history, visit https://publicaffairs-sme.com/Community/history.
Facebook-friendly version: 128 years and counting! Since 1895, the Army & Air Force Exchange Service has served those who serve. Read more on how the hard-earned benefit thrives for today’s Warfighters and families: https://wp.me/p9Q7PG-2s4
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Since 1895, the Army & Air Force Exchange Service (Exchange) has gone where Soldiers, Airmen, Guardians and their families go to improve the quality of their lives by providing valued goods and services at exclusive military pricing. The Exchange is the 54th-largest retailer in the United States. 100% of Exchange earnings support military communities. In the last 10 years, your Exchange benefit has provided $3.5 billion in earnings for critical military Quality-of-Life programs. The Exchange is a non-appropriated fund entity of the Department of Defense and is directed by a Board of Directors. The Exchange is a 50th Anniversary Vietnam War Commemorative Partner, planning and conducting events and activities that recognize the service, valor and sacrifice of Vietnam Veterans and their families in conjunction with the United States of America Vietnam War Commemoration. To find out more about the Exchange history and mission or to view recent press releases please visit our website at http://www.shopmyexchange.com or follow us on Twitter at https://twitter.com/ExchangePAO.
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Media Notes:
For more information or to schedule an interview with an Exchange representative please contact Marcia Rhodes, 214-312-5004 or mitchelljul@aafes.com.
Follow the Exchange:
Facebook: www.facebook.com/shopmyexchange
Twitter: https://twitter.com/shopmyexchange
Instagram: @shopmyexchange
| Date Taken: | 07.24.2023 |
| Date Posted: | 07.24.2023 15:43 |
| Story ID: | 449890 |
| Location: | DALLAS, TX, US |
| Web Views: | 180 |
| Downloads: | 0 |
This work, Army & Air Force Exchange Service Celebrates 128 Years of ‘We Go Where You Go’, by Travis Day, identified by DVIDS, must comply with the restrictions shown on https://www.dvidshub.net/about/copyright.
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