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    Fort Knox Centennial Logo

    Fort Knox Centennial Logo


    Graphics by Patrick Hodges 

    Fort Knox

    Keystone (top, center) – The keystone is a prominent feature on many of the buildings in Fort Knox’s historic district. As such, the keystone serves to also represent the installation’s largest transformation, which supported U.S. military buildup in advance of the United States’ entry into World War II.

    Camp Knox/Fort Knox (far left, far right) – These two names acknowledge the installation’s two official naming designations throughout its 100-year history.

    Cannon (left) – The early 1900s-era cannon is representative of the post’s early status as an Army artillery training center. The cannon also serves to recognize installation namesake Henry Knox who was the chief of Artillery in the Continental Army.

    Tank (right) – The tank is representative of Fort Knox’s status as the Home of Armor and Cavalry for 71 years of its 100-year history.

    Soldier (center, foreground) – The Soldier positioned in the center represents that missions at Fort Knox today largely center on the Soldier (i.e., recruiting a Soldier, commissioning a Soldier, supporting a Soldier throughout his/her career, or training a Soldier). The Soldier is also positioned in the foreground to represent leadership (e.g., “leading from the front”).

    “The Gold Standard” (bottom, center) – This phrase is reflective of the collective pride people associated with Fort Knox have in this post and the unwavering commitment to achieving excellence in all that the post’s personnel do on behalf of the installation, the U.S. Army, the Department of Defense, and the nation.

    The centennial ribbon in yellow (across, bottom) – This symbolizes the patriotic greater Fort Knox community and their tireless support to Fort Knox service members and their Families over the last 100 years.

    Saber and Quill (bottom, center) – The saber represents the post’s combat arms heritage, and the quill represents the more human capital/doctrine-level/headquarters-centric status of Fort Knox today.

    Color scheme (entire logo) – This color scheme is in keeping with the Fort Knox branding elements created in 2011, which nests with U.S. Army branding and is complementary to existing branding throughout the post.



    Date Taken: 01.01.2018
    Published: 12-28-18 11:53 AM
    Graphic ID: 4895
    VIRIN: 180101-A-ST282-1001
    Size: 417.7 KB

    Web Views: 36
    Downloads: 2